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    • Overview: With a quarter of the planet estimated to be using Social Media today, Social Media has become a valid component of a comprehensive marketing communications programme.

      How can you use this opportunity effectively to promote your business?

      What do you need to do to use Social Media strategically?

      During this course we show you how Social Media can support your overall marketing plan. We will mix theory with practical, hands-on experience and discussion about your specific business objectives.

      This course is ideal for any marketing people or business owners who are new to Social Media or who are already active on Social Media but would like to learn how to use them more effectively.

      We will concentrate on the "Big 4" of Twitter, LinkedIn, Facebook and YouTube.
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