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Capstone Foster Care
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Public scheduled
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  • Social Media Marketing Introduction
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Social Media Marketing Introduction

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Course Duration

1 Day

Course Overview

Discover everything you need to know about creating a social media marketing strategy.

Learn how to engage with your target audience and attract new customers.

Course Objectives

    • What will I learn?
      Social media best practice
      Creating original content
      Engaging your audience
      What makes a successful post?
      Workshopping your content
      Free digital course assets
      Free post-course helpdesk support

Course Content

  • Session 1

    What is social media
    Brands nailing social
    Exploring the main platforms:
    Facebook, X (Twitter), Instagram and LinkedIn (how they work and who is using them)

  • Session 2

    Best practices for social
    How to create original content
    How to choose content
    Making images work

  • Session 3

    Copywriting advice for social
    Tailoring the message to your audience
    Becoming memorable to your audience
    Writing for your audience

  • Session 4

    A successful vs an unsuccessful post
    A content calendar that works
    Useful tools
    Using the right hashtags

  • Session 5

    Workshop existing content

  • Questions and answers

    NULL

Prerequisites

    • There are no prerequisites for this course.
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Very helpful trainer who was always willing to answer any questions.
NHS
J.C, Word Essentials
The course flew by and the course convenor was very good at their job. Will definitely be using ITTS courses in the future.
DCC
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Absolutely loved this course
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Course Overviews at a Glance

Social Media Marketing Introduction Course


Course Overview:

Discover everything you need to know about creating a social media marketing strategy.

Learn how to engage with your target audience and attract new customers.

View Course